Loved by all New Zealanders
Macleans is an iconic New Zealand brand and we’re very proud of our heritage.
Since the mid-1950s, when the first tube of Macleans rolled off the production line, we’ve put millions of tubes of toothpaste in the bathrooms of New Zealanders across the nation.
And, whilst our look and advertising may have changed over the years (and yes, we too fondly recall the big hair and bigger shoulder pads of our iconic 80s TV ads!), we are still proudly committed to helping New Zealanders achieve superior oral health care.
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